AI

The LLM community is obsessed with benchmarking model performance. Mistral released their new “flagship” model this week, and immediately focused the discussion on how it performs on “commonly used be...

Are you even a large digital publisher if you haven’t signed a deal with OpenAI? Last week, the generative AI tech company announced content licensing and tech development agreements with Vox Media an...

You can predict gas stations, but not Los Angeles. There’s a saying that if you could have predicted the invention of the car, you could probably have predicted gas stations. After all, the closest me...

It’s become clear to me that everyone should be playing with GPTs (custom versions of ChatGPT) right now. It’s easy to think AI tools are a fad, too complicated, or unlikely to have real impact on you...

One of our 2024 goals at MKT1 is to help marketers stay up to speed on all things AI. Many of you are wondering if you’re “doing enough”, “getting left behind”, or “using AI for the right things”. So,...