Ecommerce
14 growth levers for DTC brands
Nik Sharma
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This past week, I did a podcast with Ben Grynol, the Head of Growth at Levels Health. You may (or may not) have seen Levels in the wild with their continuous glucose monitors (CGMs) as they help every...
Twitter and Shopify partner to make social commerce easier
Twitter for Business
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Starting today, thanks to our new partnership with Shopify, all U.S. Shopify merchants will have a quick and easy way to tap into Twitter to drive their customers to purchase. With our Twitter Shoppin...
7 ecommerce customer retention strategies that work (and why)
Drip
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Remember Pizza Hut’s Ice Cream Factory? As a kid (or adult), that’s what you definitely want for dessert. The choice between one sundae and a never-ending flow of delicious ice cream is an easy one to...
Unbundling ROAS for ecommerce stores & the true way to measure ecom success
Triple Whale
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The estimated digital ad spending in the US will be around $190 billion in 2021, a 25% growth from last year. Although ecommerce brands are diversifying their acquisition channels, ads (mainly on FB, ...
What 5,000 consumers said about the future of commerce
Attentive
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Attentive surveyed 5,000 U.S. consumers to better understand their shopping habits and attitudes. Their digital and physical worlds are colliding more than ever: 89% of survey respondents said they pa...