General
General marketing stuff that doesn't fall into a certain topic.
Think from first principles before you Google (or ask ChatGPT)
Inverted Passion
|
Like most technologies, search engines are both good and bad at the same time. They’re good because they open up vast resources of information. Today, our ability to know things instantly would seem l...
How to create high-priced products that people are happy to pay for
Simona Hostakova
|
A few weeks ago, I finished a book called “$100M Offers: How To Make Offers So Good People Feel Stupid Saying No” written by Alex Hormozi. The book became very popular, and currently, it has more than...
How to beat bigger competitors: Blitzkrieg
Frontera
|
The German army shocked the world when they entered Paris in 1940. On paper, the French army was ready before the invasion. They expected an attack. So they bolstered their defenses for years. They ev...
The good, the bad, and the ugly of 2022 marketing campaigns
Sopro
|
Marketing campaigns can go viral for many reasons – they’re funny, they’re thought-provoking or they’re downright atrocious. And just because it’s Christmas, we’re taking a break from our regular sche...
Marketing vs. advertising — Sell how you buy [Video]
The Futur
|
Learn the fundamentals of email marketing and the right strategy to build an email list. In this quick 7-minute video Chris goes over email marketing strategy during Adobe Max....