General
General marketing stuff that doesn't fall into a certain topic.
The good, the bad, and the ugly of 2022 marketing campaigns
Sopro
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Marketing campaigns can go viral for many reasons – they’re funny, they’re thought-provoking or they’re downright atrocious. And just because it’s Christmas, we’re taking a break from our regular sche...
Marketing vs. advertising — Sell how you buy [Video]
The Futur
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Learn the fundamentals of email marketing and the right strategy to build an email list. In this quick 7-minute video Chris goes over email marketing strategy during Adobe Max....
Marketing leaders: 3 ways to stay competitive in a changing market
OpenView
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Changes in the macroeconomic environment over the past several months has impacted every corner of the business—with departments thinning out as businesses strive to keep afloat. Across the SaaS world...
Here's exactly what CEOs and boards expect from marketing in 2023
Mutiny
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2022 marked the end of the “growth at all costs” era of growing companies. Now, CEOs are being told by their boards to extend company runway, reduce burn, and make all GTM teams run efficiently (espec...
A year on YouTube: 2022’s top trending videos & creators in the US
YouTube
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Before ringing in 2023, let’s take a moment to recognize and celebrate the videos, creators and artists you took mainstream in the US over the last 12 months. In 2022, you paid tribute to the loss of ...