Growth
Discover links and resources related to product growth. This includes sub-topics on retention, engagement, and acquisition.
Creating an Organic Growth Machine
Source:
Harvard Business Review
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High-growth companies become low growth all the time. Many CEOs accept that as an inevitable sign that their businesses have matured, and so they stop looking internally for big growth. Instead, they become serial acquirers of smaller co...
The Benefits of a Growth Team
Source:
Growth Hackers
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Growth is a relatively new role in larger companies but what is it? In most cases, a growth team is focused on growing the business against a key KPI such as users, revenue, usage/adoption, or retention. While the Growth team is typicall...
SaaS Trials: Get More Users from Trial Start to Paying Customer
Source:
CXL
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Nearly 75% of SaaS companies offer a free trial. Trials give potential customers a taste of life with your product at minimal risk. They also give you the opportunity to earn their business. But while free trials are commonplace, how lon...
How To Launch A Product or Feature To Maximize Growth
Source:
Brian Balfour
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Superhuman was founded in 2015 (3ish years ago at the time of writing this). From their landing page, they are building “The Fastest Email Experience Ever Made.” To this day, you can still not sign up and instantly gain access to their...
The Model Market Fit Threshold & What it Means for Your Growth Strategy
Source:
Brian Balfour
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This is part five in a series about 4 Frameworks To Grow To $100M+. Subscribe to get the rest of the series. In the introduction to this series, I explained there are two types of companies: