Growth
Discover links and resources related to product growth. This includes sub-topics on retention, engagement, and acquisition.
Best SaaS Marketing Examples for 2020
ClearPivot
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If you’re in the SaaS business, you know how incredibly tough the competition is. There are startups who seemingly never sleep. There are huge, legacy solutions that so many enterprises are locked into, we may wonder how to even begin to...
The do’s and don’ts of building a world-class employer branding program
Sprout Social
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In every meeting Jeff Bezos attends, there’s an empty chair among the C-suite employees and board members. The chair represents the customer, and is meant to remind decision-makers that customers even though can’t speak at the meeting, t...
180+ marketing goals and OKR examples [Resource]
Soapbox
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Empower your team to take ownership of their goals. Access our library of role-specific and personal development goal examples to inspire your employees. Move beyond increasing lead quotas, SLAs with sales, and the never ending list of t...
The difference between a brand and product channel fit
No Best Practices
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Not every “brand” is really a brand. Some are simply products that have achieved product channel fit. Here is how to distinguish the two. There are two topics that come up frequently in DTC Twitter land. At first glance they’re not relat...
Your Startup Is a Movement
David Sacks
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During this campaign season, many of us are reflecting on how change is created and political movements take hold. There is an analogue between grassroots politics and startup evangelism. The best founders talk eloquently about their mis...