Growth
Discover links and resources related to product growth. This includes sub-topics on retention, engagement, and acquisition.
Getting your first 100 users
Gaurav Agarwal
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For any startup, getting the first 100 customers is always a challenge. Long term, different companies take different approaches to acquisition, but the first 100 users are always native to each company. Having said that, there are few s...
How to become a t-shaped marketer: What marketing career growth looks like at Buffer
Buffer
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Social media is an incredible tool that has allowed billions of people all over the world to connect...
How we got 267 beta users in 4 hours
Arnaud Belinga
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We got 267 beta users in 4 hours for our SaaS Breakcold with a landing page. I hope this article will help you achieve similar numbers or higher. During Christmas, my co-founder and I had a new startup idea: a cold email software powered...
The real definition of growth marketing
Reforge
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As tech companies go all-in on growth, growth marketers are emerging as a critical component of winning growth models. But most people couldn't even tell you what growth marketing is, much less how to execute it well. In this post, we'll...
How Tinder converts 8% of singles into customers
Growth.Design
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Discover how Tinder not only changed the way singles meet but also how they were able to make $1.2B in revenues in 2019 alone. Learn how they convert 8% of singles to customers in less than 15 minutes!...