Growth
Discover links and resources related to product growth. This includes sub-topics on retention, engagement, and acquisition.
6 ways PMs can collect, analyze, and leverage user feedback more effectively
Appcues
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In every meeting Jeff Bezos attends, there’s an empty chair among the C-suite employees and board members. The chair represents the customer, and is meant to remind decision-makers that customers even though can’t speak at the meeting, t...
How to understand your business better by analyzing CAC and CLV metrics
Databox
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When it comes to analyzing the financial health of your online business, the two most important metrics to pay attention to are customer acquisition cost (CAC) and customer lifetime value (CLV). Customer acquisition cost tells you how mu...
Product channel fit will make or break your growth strategy
Brian Balfour
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This is part 3 in a series about the growth frameworks companies need to grow to $100M+. Part One: Introduction & Why Product Market Fit Isn't Enough. The Road to a $100M Company Doesn’t Start with Product. In the introduction I explaine...
How To Launch A Product or Feature To Maximize Growth
Brian Balfour
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Superhuman was founded in 2015 (3ish years ago at the time of writing this). From their landing page, they are building “The Fastest Email Experience Ever Made.” To this day, you can still not sign up and instantly gain access to their...
What are growth teams for, and what do they work on?
Casey Winters
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I receive a lot of questions about growth teams. Naturally, there is a lot of confusion. Is this marketing being re-branded? Who does this team report to? What is the goal of it? What do they actually work on? When do I start a growth te...