News
General marketing and technology news.
Apple says Siri isn’t sending your conversations to advertisers
The Verge
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Apple is refuting rumors that it ever let advertisers target users based on Siri recordings in a statement published Wednesday evening describing how Siri works and what it does with data. The section...
Reddit debuts new tools for tracking trends and advertising AMAs
Digiday
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Reddit is rolling out several new tools for marketers that aim to demystify the platform and help advertisers engage more with users. A new free tool for marketers called Reddit Pro Trends aims to hel...
TikTok shares insights into its value as a shopping tool
Social Media Today
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With TikTok on the brink of being removed from the U.S., the timing of this report’s release is particularly interesting. TikTok has published a new survey report, in partnership with Ipsos, which loo...
Advertising’s dealmakers are gearing up for a 2025 surge
Digiday
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This year, chatter concerning mergers and acquisitions is all about whether 2025 will spark a deal frenzy across advertising and ad tech. Here’s the twist: the deal flow never really dried up in 2024....
ChatGPT update: Free web search, new voice & maps features
Search Engine Journal
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OpenAI has updated ChatGPT to make web search available to all registered users. The update also includes voice search and maps integration. With voice search, you can ask questions about current even...