News

When marketing firm The Brandtech Group acquired theAmplify back in 2016, followed by Collectively in 2020, the creator economy was still a bit of a riddle to its rivals. The agency was providing stra...

Google Analytics 4 (GA4) users report data collection issues affecting websites globally, with many experiencing up to 50% drops in reported traffic since November 13. The problem has sparked discussi...

OpenAI bought Chat.com, adding to its collection of high-profile domain names. As of this morning, Chat.com now redirects to OpenAI’s AI-powered chatbot, ChatGPT. An OpenAI spokesperson confirmed the ...

The UK’s creative legacy is undeniable, from the sleek James Bond films to the beloved songs of the Beatles. Now, YouTube creators like Amelia Dimoldenberg, Brandon B and many more are making global n...

Last week, OpenAI released its highly anticipated search product, ChatGPT Search, to take on Google. The industry has been bracing for this moment for months, prompting Google to inject AI-generated a...