News
General marketing and technology news.
How the semantics of search are changing amid the zero-click era
Digiday
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Search marketing, once a relatively narrow and technical sect of marketing, is becoming much more wide-ranging. One year in from the launch of Google’s AI Overviews, adoption of AI-assisted search too...
Apple is trying to get ‘LLM Siri’ back on track
The Verge
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Apple Intelligence has been a wreck since its first features rolled out last year, and a big new report from Bloomberg’s Mark Gurman details why — and how Apple is trying to piece things back together...
After a year of Google’s AI Overviews, marketers consider tweaking their paid search strategies
Digiday
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Google’s AI Overviews feature marked its first birthday this week. The feature shows users AI generated summaries at the top of their search queries, ahead of links to articles and websites. As the AI...
Pinterest confirms erroneous removals of many accounts
Social Media Today
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Has your Pinterest account been incorrectly flagged, or even worse, suspended recently, despite you not breaking any of the platform’s rules? You’re not alone. Over the past few weeks, Pinterest has b...
Meta’s Threads ads arrive fast, but advertisers move at their own pace
Digi
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After a mere three months of testing, Meta announced on Wednesday that ads on Threads are now available to all eligible advertisers globally. While it might seem quick — testing periods can typically ...