News
General marketing and technology news.
Reddit’s new AI search tool helps you find Reddit answers without Google
The Verge
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Reddit is launching a new AI-powered search tool called Reddit Answers to help you more easily find information on the platform. The tool, similar to other AI search products, responds to queries by g...
Why Google’s potential Chrome sell-off could sow fresh marketing disruption
Marketing Dive
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The Department of Justice in a court filing earlier this week called for Google to divest its popular Chrome web browser, one of several proposed remedies following a ruling from August that found the...
Threads seeks to put more emphasis on followers to address creator concerns
Social Media Today
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With Twitter clone Bluesky on the rise, that’s seemingly spurred Threads into action, with Meta’s own Twitter-like app rolling out a range of updates that seem to be specifically designed to address c...
How independent agencies are staking their claim in the creator economy
Digiday
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When marketing firm The Brandtech Group acquired theAmplify back in 2016, followed by Collectively in 2020, the creator economy was still a bit of a riddle to its rivals. The agency was providing stra...
Google Analytics 4 (GA4) users report data collection issues
Search Engine Journal
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Google Analytics 4 (GA4) users report data collection issues affecting websites globally, with many experiencing up to 50% drops in reported traffic since November 13. The problem has sparked discussi...