News

Companies in need of new marketing leadership are increasingly turning to interim, or fractional, chief marketing officers to drive growth. Fractional executives work on a contractual basis for a fini...

Meta’s looking to improve its monetization and community-building tools for creators, with new subscriber-only features that will better incentivize users to sign-up and support creators via subscript...

It looks like things are coming together for Netflix’s lower-priced ad-supported tier, reported to arrive later this year: Netflix just revealed today that it’s partnering with Microsoft as its “globa...

9.5% Average total company revenue allotted for marketing, up from 6.4% in 2021. 70% of CMOs report budget increases in the past year. 56% of budgets are spent in online areas. 10.1% of digital budget...

It seemed inevitable, and now, Elon Musk has officially filed a motion with the SEC to terminate his $44 billion takeover of Twitter, based on Twitter’s failure to provide accurate information on the ...