News
General marketing and technology news.
Twitter implements new rules to ban links to other social platforms
Social Media Today
|
Time to review your Twitter bio, because Elon and Co. have got some new rules about what you can link out to - and if you don’t get in line, you’ll find yourself suspended real quick. Specifically, El...
Netflix lets advertisers take their money back after missing viewership targets
Digiday
|
For as quickly as Netflix brought its ad-supported tier to market, the streamer’s advertising business is off to a slow start. Netflix is falling short of ad-supported viewership guarantees made to ad...
3 top trends in advertising that will carry into 2023
AdAge
|
As we are winding down 2022 and looking toward 2023, it is incredible to see how much progress has been made this year alone. While there have certainly been challenges, I think that across the indust...
As influencer marketing grows up, brands, agencies experiment with new content tools like bots
Digiday
|
Influencer marketing is maturing as a business for many marketers and media agencies as they find ways to leverage creator content and gain new audiences. From using artificial virtual influencers to ...
Twitter rolls out tip jar feature to limited number of accounts
Adweek
|
The Tip Jar feature Twitter was testing in March for its Twitter Spaces audio feature was rolled out for select profile pages on the social network Thursday. A limited number of people around the world who use Twitter in English can add ...