News
General marketing and technology news.
Marketers are left head scratching over 2023 after the pure chaos that was digital advertising last year
Digiday
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In the Bible, there’s a parable about the man who built his house upon the sand versus the man who built his house upon the rock. When the rain fell and the floods came, the house on the sand washed a...
TikTok faces US Ban after discovery that Chinese officials had used the app to spy on US journalists
Social Media Today
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TikTok’s future in the US is looking a lot less certain, after an investigation found that parent company ByteDance had been spying on several American journalists whom it believed had been in contact...
Digital ad spend in November declined for first time since 2020
Marketing Dive
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November marked the seventh consecutive month ad spend has declined, reflecting ongoing budget cuts, pivots and inflationary pressures within the industry. While November represents the highest monthl...
Instagram launches 2022 recap templates for reels
Social Media Today
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Get excited – Instagram has added a new way to celebrate your year, with 2022 recap templates for Reels, which incorporate narration from various celebrities. As you can see in these images, Instagram...
A bill to ban TikTok is gaining traction in Congress, and with some marketers
Digiday
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As TikTok gains influence with advertisers and users alike, some marketers and security experts say they welcome lawmakers’ efforts to limit the platform’s influence via government-owned devices. Last...