News
General marketing and technology news.
Nike, Lil Nas X and 'Satan Shoes'
LinkedIn
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Trademark infringement or free marketing? That's at the core of a heated conversation about Nike suing MSCHF, the art collective behind "Satan Shoes." The shoes are a collaboration between MSCHF and artist Lil Nas X, who's promoting a ne...
How micro-influencers helped FASTer Way grow from $1 million to $65 million in just two years
Forbes
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With a strong background in digital marketing. Amanda Tress recognized an opportunity in the fitness marketplace to do things differently. The result is FASTer Way To Fat Loss, a business Tress started in 2016 and has grown from $1 milli...
Google's cookie phaseout delay: what Vevo, other ad execs really think
MediaPost
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As advertising executives seek answers to Google’s delay in its phaseout of third-party tracking cookies in the Chrome browser, one thing that most agree on is that it allows more time for companies to improve their strategies and attrac...
Google Discover Now Excludes 5 Kinds of Content
Search Engine Journal
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Google updated it’s Google Discover policies to add five kinds of content that may be excluded from being recommended. Publishers should take note and govern themselves accordingly. Google Discover can also be controlled by the user by b...
Supermetrics raises €40M to bring all your marketing data together
TechCrunch
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Supermetrics, the data management and analysis tool for marketers, has raised €40 million in new funding. Leading the round is Highland Europe, with participation from IVP; the injection of capital will be used by the profitable Finland-...