News
General marketing and technology news.
TikTok Starts $200 Million Fund to Pay Users for Content
Search Engine Journal
|
TikTok is introducing a $200 million “creator fund” which will be distributed to US users over the coming year. TikTok is taking the first steps toward paying users for content with the launch of a $200 million “creator fund.” The fund w...
‘Everything is going south’: Consumer confidence plummets as living costs soar
Marketing Week
|
Consumer confidence has dropped to levels last seen in October 2020 as the cost of living crisis worsens. The latest GfK Consumer Confidence Barometer shows a headline score of -31, a five-point drop compared to February and the fourth m...
Yotpo raises $75M for its e-commerce marketing cloud
TechCrunch
|
“Marketing cloud” has become an increasingly popular concept in the world of marketing technology — used by the likes of Salesforce, Adobe, Oracle and others to describe their digital tool sets for organizations to identify and connect w...
Facebook's Q2 2021 "Widely Viewed Content Report" is here
Facebook
|
Transparency is an important part of everything we do at Facebook. In this first quarterly report, our goal is to provide clarity around what people see in their Facebook News Feed, the different content types that appear in their Feed a...
Inside Google’s Deal with the French Media
Monday Note
|
It took a year of discussion between Google and the representatives of the French media industry to come up with a deal on the European directive on copyright and neighboring rights (see a previous Monday Note). The EU copyright Directiv...