Good slides reduce complexity
The SEO MBA
I worked at Google for two years, and in that time I learned nothing about SEO - instead I spent two years putting presentations together. Turns out this is a rather useful skill. In the SEO industry ...
How to live on 24 hours a day
Despite having been published in 1910, Arnold Bennett’s book How to Live on 24 Hours a Day remains a valuable resource on living a meaningful life within the constraints of time. In the book, Bennett ...
How to identify and close your knowledge gaps
We made a mind map outlining all of our knowledge areas and their respective levels of expertise in step 1 of my 8-step thought leadership strategy. Step 2 utilizes this mind map to identify your know...
4 loops that cause creative struggle
I was reflecting on unhealthy loops I did as an aspiring creator. When I shared them on Twitter it went viral and I received hundreds of comments from people that struggle with this. There is only one...
Thinking in bets: How to make decisions like a poker player
Thinking in bets is a decision-making framework developed by former professional poker player Annie Duke. In this article, you’ll find two real-life examples of how people —mistakenly— evaluate decisi...