Sales

I’ll cut right to it: SDRs should not be the default way to ramp up your GTM. They are part of a bigger GTM system, they aren’t THE system. So, you probably have too many SDRs and not enough marketers...

It‘s no secret that B2B sales (especially at the enterprise level) take a significant amount of time and effort to nurture and eventually close. While B2C unicorns like Netflix and Uber can take a pro...

One of the quickest and most effective ways of getting more customers is undoubtedly through paid lead generation. This includes paid ads through social networks such as Facebook or LinkedIn, or via s...

The adoption of sales technology is at an all-time high. But in too many cases, the rise of sales technology is frustrating for buyers. Sales tech often leads to sellers simply becoming more efficient...

To succeed in a sales management position, you need to develop a winning sales management process. But how? If you’ve just accepted a leadership role within your organization, you’re probably feeling a bit overwhelmed with all your new d...