SEO
The ROI of SEO – how to predict traffic and revenue
Source:
Kevin Indig
|
COVID uncovers a lot of fragility in our lives. One of them: how companies reach customers. Many markets move online overnight amid the painful realization that not being visible online is a very fragile place to be. The second-order res...
Small Business SEO: The 28-Step Checklist to Help You Win
Source:
G2
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Want to know an overlooked truth about small business SEO? Small businesses succeed or fail by how well they understand the problems and questions of their potential customers. If they can’t answer those questions (and offer a valuable...
The Web Developer's SEO Cheat Sheet
Source:
Moz
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You're an SEO. You deal with botched site migrations, messy title tags across thousands of pag
How to Check for Duplicate Content During an SEO Audit
Source:
Search Engine Journal
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Identifying duplicate content issues is a crucial part of your SEO audit. Here's what you need to check for and how to do it. Different types of content issues can plague a site – from URL-based content issues to physical duplicate conte...
Common Shopify SEO pitfalls and how to avoid them
Source:
Search Engine Land
|
Shopify store owners looking to maximize their organic visibility have a number of pitfalls to navigate, some of which are inherent to the platform itself and others that are common to e-commerce sites. Overcoming these SEO challenges in...