SEO

Coderwall is a community for developers to share development and design tips, tools, and projects. They wanted to take a data-driven approach to user acquisition via organic search. From an SEO perspective, Coderwall was already pretty a...

We anecdotally know that Google is continuously testing content and shuffling the search results, but it’s tough to find hard data about it. I used Ryte to pull all available data from Search Console to show how Google tests the relevanc...

Let's talk about some YouTube SEO basics. Yep. Just like Google and Pinterest, YouTube is a search engine. And there are some things that you can do to help improve your YouTube SEO to have your YouTube videos appear in a YouTube search!...

Have you googled yourself or your company recently? I bet you have, but this doesn’t mean you have a branded search optimization strategy. Brand-driven search is so much more than URLs you see ranking for your brand name. It’s an ongoing...

Standalone broad keyword strategies belong to the past. In 2021, the combination of Google’s focus on user experience and intent, alongside the rise of conversational search and applications such as voice search, means that long-tail SEO...