Almost 60% of the total US workforce now work from home part-time or full-time. That’s a whopping 159% growth in 12 years. While it’s great to see many companies adopting the remote and hybrid work mo...

It‘s no secret that B2B sales (especially at the enterprise level) take a significant amount of time and effort to nurture and eventually close. While B2C unicorns like Netflix and Uber can take a pro...

If we talk about B2B PPC lead generation, it’s all about targeting decision-makers at the right time, in the right place. But many businesses struggle with finding the right audience, and therefore, c...

I love traveling, but I dread the planning and logistics part of a trip. Since prices of flights and hotels fluctuate so much, I would often spend hours refreshing the pages of Bookings scouring for t...

Does your business live and die by paid advertising? If so, I’m sorry to say that you’re on shaky ground. Paid advertising has been incredibly volatile as of late. CPMs have been rising rapidly, and t...