Email marketing

When it comes to marketing, email is king. No other distribution channel drives engagement and builds customer relationships like email marketing. Email campaigns deliver a higher ROI than every other type of marketing category. Set up y...

It can be hard to get excited about email design. But it is an ever-growing and ever-important part of branding and design for a large number of businesses, freelancers, and even designers. Email design can make or break the messages th...

Mobile is now a crucial medium for consumers to interact with brands. A recent survey showed that we check our phone more than 50 times a day, if not constantly. For marketers, it’s easy to look at this data and understand just how impor...

The latest results from the CMO Survey, a special COVID-19 edition, give a fascinating insight into our fellow marketers' business strategy and planning to drive growth this year. 84% of marketers confirm they have ‘improvised to generat...

Consumers love connecting with brands via email, and it's a channel that continues to provide ROI. In fact, for every $1 spent on email marketing, marketers receive an average of $42 in return (HubSpot State of Marketing 2020). Not only ...