Growth
Discover links and resources related to product growth. This includes sub-topics on retention, engagement, and acquisition.
How to Prioritize Customer Retention in Your Digital Strategy
Capterra
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In the new digital normal of 2020, customer retention is top of mind for most business owners. But don’t just take our word for it: We asked your peers. In Capterra’s July 2020 Digital Transformation survey* of over 500 small business ow...
Growing a Community of Women in Tech
Jessica Titus
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The day I interviewed at Jobcase, I was nervous yet excited. It felt like the day that would change my entire life. Looking back, I think I knew that my future would be there in that office in Cambridge. Despite having received a differe...
2020 Expansion SaaS Benchmarks: Getting Back to Hyper-Growth
OpenView
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When we were preparing the 2020 expansion SaaS benchmarking survey, our biggest question was: “How did COVID-19 and the economic downturn affect private SaaS companies?” In short: It made SaaS companies even stronger. This year’s report ...
Why 87.6% of businesses fail [Video]
John Coogan
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John Coogan, co-founder of Soylent and Lucy.co, goes over the the 6 distinct levels of growth that businesses go through. Most businesses fail to rise through the levels, causing them to close down shop all together. In this value-packed...
How to choose, test, and scale emerging acquisition channels
Reforge
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Feel free to nod awkwardly at your screen if this situation sounds vaguely familiar ... Your board member's niece (who has 75,000 TikTok followers) says YOU ARE CRAZY for not marketing your Enterprise B2B AI SaaS Data Storage company on ...